The Bromley MyLife Digital Team is a small team.

A small team yes, but a small team with a big impact.

We are part of the Planning and Development Team in the Education, Care and Health Services department for Bromley Council.

We bring together a mix of skills and knowledge, personalities and approaches, thoughts and bright minds to live, breathe and be our purpose –

to inform, listen to and learn from users of services to help them influence and drive change in services, knowledge and behaviour

What we do

We might have a mix of skills and minds, but we all work within the same goal – to help people to make informed choices about their lives.

We do this through our shared ability to:

  • have the confidence to put the user of the service at the heart of all our decisions – and by the user we mean members of the public and professionals
  • have the personality that allows us to actively engage with, listen to and learn from people who are using our services – and then to be able to share that knowledge and intelligence with other people across the team and the department so we can do something with it
  • have the experience to show that we can analyse and make sense of complex, and sometimes contradictory, intelligence – and then have the ability to present information in a way that meets the needs of the user

Meet us


Michael Watts

Product Owner: Bromley MyLife/
Senior Planning and Development Officer 

Michael’s passion is helping people and organisations transform to be the best versions of themselves. That’s why he gets out of bed everyday.

For the past 5 years Michael has been the Product Owner of the Bromley MyLife website.

Michael leads the team and is the website manager, lead UX Designer and product lead.

At the start of 2017 Michael decided that he wanted to use his skills, experience and passion for using the power of digital platforms to drive transformation on a greater scale. To do this he set up my own website and branding studio, Burning Leaf Creatives.

A random fact: Barry from EastEnders used to babysit me, before he became Barry in EastEnders

Michael’s superpower is: Creative Thinking and Energy

Want to know more? Check out:

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Amanda Griffiths

Lead Digital Content Designer/
Public Information Officer

Amanda has been part of the team for about 18 months – but became a permanent member in November 2017.

Amanda is the Lead Digital Content Designer for the website.

More soon.


Alessandro Volpino

Digital Content Designer/
Public Information Officer

Alessandro has been part of the team since January 2018.

More soon.


Latische Whiskey

Digital Content Designer/
Public Information Officer

Latische has been part of the team since January 2018.

More soon.